Speak To Persuade™
When Being Informative Is Not Enough™
In today’s highly competitive global marketplace, your level of knowledge, expertise, and track record may not be enough to be heard above the din of other voices vying for the same attention. Standing out from your competition, whose message may sound all too much like your own, has become more challenging than ever. Winning requires knowing much more than what you want to say; it requires knowing how you want to say it, combined with a powerful and persuasive delivery.
The Art of Influence
Managing Perceptions and the Power of First Impressions
How long do you think it takes for someone to have an impression of who you are and what they think you’re capable of accomplishing? When people meet you for the first time, do they feel drawn to you, neutral or perhaps repelled?
It's What You Don't Say that Counts
How to Project Your Best Non-Verbal Self
It’s not what you say, but rather, how you say it that can have the greater impact. And yet, we spend so much time focusing on the what and never enough time on the how.
Straight Talk for Tough Situations
How to Communicate Effectively When the Going Gets Rough
What happens when difficult situations arise where your reputation as a professional or even your job might be at stake? Do you know how to effectively handle these tough situations on the job?
Get to the Point!
For Women in Business Who Mean Business
Get to the Point! explores problems and challenges that women commonly face as business professsionals and offers specific solutions to help avoid or overcome them.
Vanna in Action
Insights and Intelligence
An Interview with EDI’s Co-Founders
As EDI's 20th anniversary celebration drew near, they interviewed EDI’s co-founders, Ted Yamamura and Vanna Novak to get a glimpse of what EDI was like 20 years ago, and how far it has progressed since then. Keep reading to see a spectacular interview with EDI’s very...
Eye Contact – A Declining Communications Tool?
(Reposted from Quantified Impressions: Professional Communication Analytics) A recent article from the Wall Street Journal discusses the effects of declining eye contact in the workplace, citing our own research on ideal eye contact behavior, and we wanted to share...
Skyrocket your chances of winning contracts
The current economic climate is uncertain at best and AEC firm leaders need solid information to plan their strategies for the coming year. Given the uncertain future, what can give your architecture, engineering, construction, or environmental firm an extra edge on...
A Little About Vanna
Vanna Novak is a nationally recognized authority on developing and delivering presentations designed to influence the thinking and decision making of audiences, and motivate them to take specific, desired action.